Learn how to master email marketing with Mailchimp

 

If you are a client of mine or sat in on one of my presentations you know that Mailchimp is one of the tools I highly recommend for marketing your small business and telling your story.

Why?

My number one reason is that it has a small barrier to entry… It is FREE to begin using Mailchimp and it has been that way from the start.

My second reason is that it works! I don’t know about you but, I like the idea of FREE and results. This is a rare combination and so, if it works for millions of people including your local photographer, realtor, writer, author, insurance agent then it can work for you.

Confession time…

I didn’t know what I was doing with Mailchimp until last year! Well, that’s how it felt until I took this course Chimpessentials and found out that how I used Mailchimp in the past was barely scratching the surface of what it was capabable of. Did you know that you could automate your mailings? Did you know you could link the form on your website to Mailchimp and capture that visitor on a list you designate so that you can communicate with them? Did you know you can personalize and customize your email messages to people for a variety of reasons including, who purchased your product, who showed interest by clicking a link in your email, who haven’t opened your emails in 6 months?

If you answered no to either of these questions be encouraged because most people don’t and they’ve been using Mailchimp for years! Not because it’s difficult they just simply used it to send out mass emails to anyone who would give them the privilege of being on their mailing list.

So, why am I telling you all this?

I want you to be successful in your marketing and while many will tell you that email is dead they’re wrong.

Email is king in the business world. 86% of professionals prefer to use email when communicating for business purposes.

(Source: https://www.hubspot.com/marketing-statistics)

I believe that knowledge is the key to being successful. How can you become successful if you don’t know how and what tools you need to use? That’s where this course Chimpessentials comes in. Chimpessentials is a go at your own pace, a step-by-step video-based course taught by Paul Jarvis, a very successful designer and entrepreneur who uses Mailchimp every day to automate his marketing and sales machine. You can’t get simpler than Paul’s teaching style. You will have access to the course for LIFE with no additional commitments. I bought the course when it first launched in February 2016 and Paul has updated the course with new content and updated existing content based on changes to the Mailchimp platform and the industry…at no additional cost! I don’t have to pay to get even more than I got initially. You can too.

Learning Email marketing + Mailchimp automation will free up your time and lead you to your ideal customers.

(The links to Chimpessentials are affiliate links. This means I may make a commission if you click through and purchase the course as a result of clicking on these little links)


 

 
Karen Vick

Karen Vick is a web designer, digital marketer, and podcast host with over 20 years of experience helping businesses of all types achieve success online. As the founder of Island Design Studio (now DBA Guiding Brands), Karen has worked with start-ups and established enterprises in various industries, from real estate and photography to non-profits and e-commerce.

http://guidingbrands.com
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